About Us
You’ve tried everything. Creams, sprays, prescriptive shampoos, supplements, raw food, home cooked meals, grain free, pyjamas, thunder vest, and on and on… You’re on your second dermatologist and your third vet. They keep prescribing one medication after the other, leading to side-effects that need more meds. If they work, it’s only for a short time.
Meanwhile, your boy or girl’s condition is still flaring and you’re at your wits’ end. It’s making your dog miserable and it’s making you miserable.
We know this story, because we’ve lived it too.
For the love of dogs
The special bond we have with our dogs is like no other. They’re always there for us, ready to show us love. As members of our family, they deserve the same level of love, care and protection.
Even if they can’t tell us, we know when our dogs are ill, stressed or in pain. It’s heartbreaking to watch, and all you want to do is take away their distress. In that moment you have to advocate for them, be their voice.
We believe in choosing for them as you would for yourself and your human family. That means caring about what we put on their skin and in their tummies, to minimise any more distress
100% natural
After tracing our own dogs’ ailments back to ‘conventional’ products, we knew there had to be a better way.
While harsh chemicals often cause more problems, our plant-based products are an effective natural alternative to chemical formulas. Packed full of clinically-proven ingredients, they’re designed to work just as well as ‘conventional’ products.
But as they come from natural sources, they’re inherently kinder to your dog’s body, helping to soothe their skin, pain, allergies or hyperactivity without nasty complications.
Made with care
We’ve very picky about what we sell, and wholeheartedly believe in our products. Our ingredients are organic and of the highest quality. Everything we stock has been chosen or developed because it is genuinely useful and a kinder natural alternative. As a result, some of our dog products are hard to find elsewhere.
We work with small-batch producers in the UK who share our philosophy and love for dogs, to make our products and treats with care. It’s important to us that we live in harmony with Mother Nature, which is why our packaging is recyclable and our ingredients are sustainable.